Reality Comes Together // Hulu
Reality TV fans don’t want to watch commercials. They want to watch Reality TV. So instead of creating a commercial about just how much reality TV Hulu has, we turned our commercial buys into mini reality TV shows. And the kicker? We got reality TV super-fan Chrissy Teigen to host this insane group of reality TV stars at her house. Photobooth pics were taken, appetizers were spilled, and sh*t went down... All to let fans know: Reality Comes Together on Hulu.
Photos taken in the photo-booth at the party were turned into OOH.